Tech Giant Engagement Center
Touch, motion, projection, Real-time Data

The Challenge
A global technology company required a persistent, immersive physical installation to engage executives, partners, and key clients through interactive storytelling. The environment needed to support tangible interfaces, RFID-triggered responses, real-time data display, and seamless handoffs between WebGL visuals, mobile controls, and projection mapping — all coordinated within a durable, high-uptime system.
Our Solution
Engineered a high-reliability, multi-system solution over five months with a cross-disciplinary team. The system included:
- A Node.js orchestration server managing command traffic between subsystems
- Projection-mapped hanging cylinder walls and responsive environmental visuals
- A TOUCH enabled "display as a table", with object tracking, gesture recognition and Easter Egg Surprise
- RFID systems for audience-triggered content and experience tracking via OpenGraph
- WebGL and HTML/CSS animation layers for real-time visuals
- Companion iOS touch-points for session coordination, enrollment, and lead generation
The entire experience was designed to run continuously, 24/7, supporting non-technical content changes, and reflect the client’s brand narrative via interaction — not static content.
The Results
- The system effectively demonstrated the tech giant’s real-world data reach, behavioral mapping, and marketing capabilities at scale.
- Guests responded enthusiastically to the advanced yet accessible visualization of the company’s global user base, engagement metrics, and data infrastructure.
- The installation remained operational for the full lifespan of the building's use as an executive Customer Engagement Center.
- Enabled live tracking and visualization of guest interactions, designed to mirror the company's real-world data collection and targeting capabilities in a physically engaging environment.
Key Metrics
6
integrated hardware/software layers
6 months
Ideation to Operation
5+
Year One: Fortune 100 clients acquired
“Delivering this experience felt impossible at times. We were under intense pressure with no internal support. Watching it come online and run flawlessly — it was overwhelming. We finally breathed.
Project Gallery


The imagery and content presented in this case study are the property of their respective owners. All logos, brands, and trademarks remain the property of the companies mentioned. The work detailed herein was performed by employees or contractors of those companies at the time. Pacific Northwest CTO is not the creator of these specific projects unless otherwise stated.